The NO.1 way to increase blog traffic NOW!~
So, you've set up your blog.
That is amazing! Welcome to the wonderful world of blogging.
I know you're writing tones of wonderful articles...
But you're not getting the visits and views that you want.
I get that. I've been there. You're creating fantastic content that you know people need but its not getting the views.
I'm going to show you the number 1 way to increase blog traffic and get your posts in front of the right people.
But first things first...
Why do you need to increase blog traffic?
(Disclaimer- This post may contain affiliate links. This means if you click a link and purchase an item that I recommend, I will receive an affiliate commission at no extra cost to you. All opinions are my own.)
Whether you're a new blogger or you've been on the blogging scene for awhile, you'll know that getting people on your blog is essential.
There is no point putting energy into your blog if people aren't reading it. If you're trying to make your blog profitable then views and visits = income.
Even if your blog is just a fun, creative outlet and you don't want to monetise, you'll still want people to read what you're writing.
So, how do you increase blog traffic?
Yep, you heard that right.
Little old pinterest is the number 1 way to increase blog traffic.
If I could give one give one piece of advice to bloggers it would be to get on pinterest! 90% of my blog and online shop traffic comes from pinterest.
How do you promote your blog on pinterest?
So the first thing you need to know about pinterest is that it is not really a social media platform, its a search engine.
Like google, people go onto pinterest to search for articles on things to help them. Each image on pinterest links back to a website, blog post of article. Therefore, if people see your image and click on it, pinterest will send that person to your website.
Like SEO for your blog, you need to do SEO for pinterest. SEO is search engine optimisation. What this means is that Pinterest will scan your pin for relevant keywords and images in order to show it to the people looking for that kind of thing.
And no, pinterest isn't all baking and healthy recipes, any niche you could want is on pinterest. From finance to personal development to book recommendations.
Keywords are important.
And its important to find keywords that people are already searching for on pinterest.
So, in the pinterest search bar, type on your niche. This will bring up a bunch of keywords and pins that are popular in the topic. Make a list of the keywords and take some inspiration, because now its time to design some pins of your own.
In order to harness the power of pinterest, you need to create high quality pins that will be found in search results.
Most popular pins are long 2:3 images.
For example, here's one of the pins I use to share this blog post on pinterest.
For every blog post you write, its recommended to create 3-7 different pins designs to share on pinterest.
(more on sharing to pinterest later)
This gives you more chance of a pin design going viral and bringing in 100's of visitors everyday.
My favourite program for designing pinterest graphics is Canva.
I love Canva. I've used it for years with all of my blogs and online shops and it's helped me design pins that have driven high quality traffic to all of my websites.
Canva also has so many pinterest templates where all you have to do is change the text and add your images in and voila! You've just designed a pin.
Hot Tip - You can also use Canva to design other social media posts and even ebooks. This is perfect of you want to start selling your own digital products through your blog.
Canva is a free program, however, Canva does have a fantastic paid program called Canva Pro which £8.33 a month on a yearly plan. You get access to more stock photos, graphics, templates and more.
If you click here you can try Canva pro for 30 days and if you're not happy simply cancel before the 30 days is up!
Viral pin design tips
- Make sure your pins are a 2:3 ratio or 1000 x 1500 pixels.
- Include both images and a text overlay. Pinterest will scan your images and text in order to categorise them.
- When you save your pin image, make sure the file is the keyword you want to rank for. This is for pinterest SEO
- Pinterest doesn't like duplicate content. Make sure your pin designs are very different and don't use the same images all the time.
Once you've created some high quality pin designs, you need a pinterest strategy.
Developing your pinterest strategy
Aside from creating quality pins, your pinterest strategy is the next most important step to increase blog traffic.
The beauty of pinterest is you can have 0 followers and your pin could still go viral, if you have the right strategy.
See, followers don't matter on pinterest, the key to success is consistency and be able to create new pins and share them often. On average, its recommended to pin 20-50 times throughout the day.
And I don't know about you but that idea of sitting down every hour and pinning to pinterest doesn't seem fun or realistic.
Hot Tip - It’s important to be active on Pinterest and repin other people’s content as well as your own pins, especially when building up a new account.
So, if you're like me and have better uses for your time than constantly pinning, it might be worth looking into Tailwind.
Tailwind is a pinterest scheduler that works with pinterest to find the best time slots to show your pins to your audience. All you have to do is upload your pins, descriptions and titles to tailwind and it schedules your pins to go out automatically at the perfect time.
Sounds fantastic right?
(Using a scheduler also means you can take time off from your blog and not notice a dip in traffic or income)
I tried the whole manual pinning thing for a while when I first started my blog and it sucked. I spent hours everyday on pinterest when I could have been writing amazing blog posts. Don't make the same mistake I did.
Tailwind is a bit of an investment but you get unlimited scheduling, access to tailwind tribes and tailwinds new pin design feature. If you click the link here you can also sign up for a 14 day free trial so you can try our Tailwind for yourself.
Sticking with it
Pinterest sounds like a lot of work but it isn't really once you develop your strategy and get into a routine making pins. I create all of my pins and schedule my repins every Monday for the upcoming week. 1 Day a week for 90% of my blog traffic is a pretty good deal really and scheduling with Tailwind will give you even more time to create quality content.
If you're really wanting to dive into Pinterest, then I recommend checking out TheShe Approach's pinterest Ebook.
- detailed strategies on pinning to increase blog traffic
- Free pinterest video training's and master classes
- 15 unique canva pinterest templates